Kingston Technology signs Avnet
Distribution deal will see Avnet sell ValueRAM and Flash memory products through partner network
Memory giant Kingston Technology has signed a global distribution deal with Avnet.
The deal will see Avnet market and distribute Kingston’s ValueRAM and Flash memory products to its network of VARs, sub-distributors, system builders and PC assemblers across the UK and EMEA.
Thomas Marschner, vice-president of European sales at Kingston Technology said: “This is an exciting partnership for Kingston Technology, as Avnet is positioned at the heart of the industry.
“Avnet supports an extensive network of customers. Kingston will bring strong technical expertise and logistical operations support that will enable both companies to take advantage of new opportunities within the growing system builder and AMD markets across EMEA.”
Sukh Rayat, vice-president of Avnet added: "We are delighted to be partnering with Kingston Technology. By combining the technical and logistical expertise within each company we will be able to offer flexible solutions that will be of real benefit to our customers."