CCTV disruptor Verkada signs with cybersecurity distie

Disruptive physical security vendor Verkada has penned a distribution deal with Distology to bolster its presence in the UK channel.

The firm claims to be reinventing physical security with its cloud-based platform and internet-connected cameras.

Verkada was founded in 2016 by CEO Filip Kaliszan and Meraki co-founder Hans Robertson.

Edoardo Cannarsa, head of EMEA channel sales at Verkada, said: "As we sell exclusively through channel partners, they are the foundation of our success."

"As we expand globally, partnerships with leading distributors like Distology will allow us to more effectively support our existing UK and Ireland reseller network.

"At the same time, we're accelerating new VAR enthusiasm and enrollment while ensuring our customers receive the quality and best-in-class experience we strive to deliver."

Verkada raised $80m in Series C funding earlier this year, giving it a valuation of $1.6bn. It claimed to count 25 Fortune 500 companies as its customers.

Kaliszan says the physical security market remains largely undisrupted, claiming the AI-based analytics that Verkada offers surpasses traditional solutions.

Stephen Rowlands, sales director at Distology, said: "Whilst there is a constant emphasis on the importance of IT security, physical security has too become a critical need for organisations, and we're proud to be offering Verkada as our solution."

"Companies have a responsibility to keep their employees, customers and property safe, and if you're one of the many businesses with multiple locations to manage, a solution that can be managed remotely is key for centralizing the responsibility of physical security management within an organisation."

"Verkada offers a true security-focused product unlike any other, and I have no doubt we'll see extremely high adoption rates of this product across the UK&I over the coming months."