ConnectWise launches new partner programme

The US-based software platform says cybersecurity has become a new priority and revenue opportunity

ConnectWise has launched a new partner programme for technology solution providers (TSPs) and MSPs to focus on cybersecurity.

The Florida-based vendor said the programme will focus on helping partners grow their cybersecurity practice and offer resources to help improve profitability and scale.

It added that the ConnectWise Partner Programme was developed to support service providers looking for a strategic partner to help them "build, grow and sustain a profitable services practice" and also introduce new value-added services to their clients.

"Back in 2018, we told our partners that cybersecurity was the next frontier, the next big revenue opportunity. Partners told us they would value more proactive sales support on their journey to build leading cybersecurity practices, which is why our first priority with our new Partner Program is in this area," said ConnectWise CEO, Jason Magee.

Research from ConnectWise revealed that cybersecurity is the top priority for 42 per cent of SMBs, with a further 89 per cent saying it's one of their five priorities.

The software vendor claims another 95 per cent said they would consider switching to a new service provider if they offered the right cybersecurity solution—and on average, would pay up to 33 per cent more for it.

ConnectWise CRO, Clint Maddox, added: "Cybersecurity will represent about 50 per cent of a TSPs [technology service providers] revenue by 2022—but it can be challenging for TSPs to know where to start to get things off the ground, or continue their efforts.

"We're introducing the Partner Program now because we realise most of our partners want to launch a new practice or do more to scale their existing offerings and we have the technical aptitude and resources to help them do that effectively."