Anna Assassa

CEO, Tisski

What has been your business highlight of 2022?

It has to be Tisski winning the contract for National Highways. They've been a customer for a while and our team have delivered several projects, but the scope of this latest win is huge, it's fantastic. We'll get to play a key role in their transformation, and I'm truly proud to say that. Of course, it's also great to have been chosen because it stands as a testament to the work we've delivered for them so far. They're a great customer to work alongside, and I'm thrilled to see our partnership grow.

If you were ruler of your own country, what law would you introduce first?

Taking a stand against any sort of discrimination is massively important to me, in the workplace and in day-to-day life, as well. Diversity and inclusion is integral to Tisski, and equal opportunities for all is something I wholeheartedly support. If I ruled a country, anti-discriminatory laws would definitely be top of my agenda.

Which channel or tech leader (outside of your own company) has impressed you most in 2022?

I really admire Vanessa Vallely OBE, who works really hard to shine a light on female talent in the world of tech. Women have a whole lot to offer this industry, and Vanessa uses her platform to make sure people are receiving that message loud and clear.

If you had a warning label, what would it say?

It's got to be "honest opinions only"! And I actually don't think this is necessarily a bad thing when you own a business. I like to be honest and open with my team and I think that can take people by surprise sometimes, but I think it's the best way a leader can be.

What was your first job?

As a teenager, I worked on a market stall in Covent Garden selling ceramics, jewellery and other random bits to whoever would pay me the most. A world away from technology and my professional life now, for sure, but I certainly smile when I think about it.

What was the last book you read, and was it any good?

I'm a non-fiction kind of girl. The last book I read was Kleptopia, by Tom Burgess. It takes a real in-depth look at dirty money and the goings-on that help sustain it. It's excellently written, and incredibly alarming.

What's the most important lesson you've learned from another business leader or mentor?

Worry about the things you can change. I know it's easier said than done, but I think it's really important not to get too wrapped up in things out of your control, otherwise you could end up lying awake at night worrying about the economy, and all sorts.

Who would play you in a movie of your life?

I'd like to say Gwyneth Paltrow - but Renée Zellweger is probably a little more realistic. There's more Bridget Jones in me than I'd care to admit!